"PAULO THE YAPPER"

Paulo doesn’t just make content—he engineers conversations. He’s the kind of creator and strategist who understands not only what needs to be said in the crypto space but how, when, and where it needs to be delivered. He brings an infectious energy to every team, project, and post. I've seen him take complex whitepaper material and distill it into fun, binge-worthy video scripts or bite-sized Twitter threads that actually go viral (and deserve to). His background in music and film shines through in his creative approach. Content calendars with him are never boring—they're like cinematic timelines with educational plot twists. He brings storytelling into strategy, which is rare and incredibly effective. Pair that with a great sense of humor, impeccable timing, and a serious work ethic, and you’ve got someone who makes crypto feel less like a black box and more like a shared experience.